Privacy
Privacy policy
Last updated: May 14, 2026. This is a working draft pending legal review for CCPA/CPRA, GDPR, and TCPA compliance.
OwnAdu (“we,” “us,” “our”) operates this website and educational service. This policy describes the information we collect, how we use it, and the choices you have.
Information we collect
- Information you provide. Email address, name, ZIP code, state, city, project details (budget, timeline, ADU type), and calculator inputs you submit through our forms.
- Automatically collected. IP address, browser type, device information, referring URL, pages visited, and session recordings via Microsoft Clarity (anonymized).
- From third parties. Public licensing records, business listings, and Google review data for builders in our directory.
How we use information
- To provide the educational content and tools on our site.
- To match qualified homeowners with vetted ADU builders.
- To send our newsletter and project-specific guidance.
- To improve our content, tools, and matching algorithms.
- To comply with legal obligations.
How we share information
When you submit a lead-capture form, you authorize us to share your contact information and project details with up to three vetted builders who serve your area and ADU type. We never sell your data to non-builder third parties. We may also share information with:
- Service providers (Supabase, Resend, Plausible, Microsoft Clarity, Vercel).
- Affiliates and partners who help us operate the service.
- Law enforcement when required by valid legal process.
Your choices
- Unsubscribe from any email by clicking the unsubscribe link or emailing hello@ownadu.com.
- Request access, correction, or deletion of your personal data by emailing the same address.
- California residents: you have additional rights under the CCPA including the right to know, delete, and opt out of "sale" or "sharing" of personal information.
TCPA disclosure (lead forms)
By submitting a contact or lead-capture form, you consent to receive calls, text messages, and emails from OwnAdu and up to three matched builders regarding your ADU project. Consent is not a condition of any purchase. Standard message and data rates may apply. Reply STOP to opt out of text messages at any time.
Cookies and tracking
We use Plausible Analytics, which does not use cookies and does not collect personal data. We use Microsoft Clarity to record anonymized session interactions for usability research. You can opt out of Clarity recordings by enabling Do Not Track in your browser.
Children
Our service is not directed to children under 16, and we do not knowingly collect personal information from anyone under 16.
Changes
We may update this policy from time to time. Material changes will be announced via email to subscribed users.
Contact
Privacy questions: hello@ownadu.com.